Accenture Acquires Strongbow Consulting to Enhance Technology Strategy and Advisory Services

On July 27, 2023, global consulting and technology services firm Accenture announced its acquisition of Strongbow Consulting, a data-driven strategic advisory firm based in Ridgewood, New Jersey. The move comes as Accenture aims to strengthen its Technology Strategy and Advisory practice in North America and expand its capabilities in technology modernization and innovation.

Strongbow Consulting's 60-person team, known for its success in assisting multinational organizations in digital transformation, will become an integral part of Accenture's Tech Value group. The firm's expertise in uncovering and unlocking savings from outdated IT infrastructure will complement Accenture's Technology Business Management (TBM) solutions, helping clients maximize their technology investments.

Accenture's North America lead for Technology Strategy & Advisory, Keith Boone, expressed enthusiasm for the acquisition, stating that it reinforces their commitment to extracting maximum value from clients' technology investments. He emphasized the importance of Strongbow Consulting's ability to strike a balance between infrastructure stability and cost efficiency, giving clients a competitive edge in the Total Enterprise Reinvention era.

Founded in 2014, Strongbow Consulting possesses a unique blend of commercial and technical capabilities, specifically in infrastructure modernization for Hybrid Cloud, Networking, and end-user compute environments. This broad portfolio of skills enables them to identify optimal technology solutions that deliver better performance and reliability while significantly reducing costs for clients worldwide.

Cathy Horst Forsyth, Founder and CEO of Strongbow Consulting, expressed excitement about joining forces with Accenture. She highlighted their nearly decade-long track record of helping clients achieve business goals through improved global infrastructure and cost savings. The acquisition provides Strongbow Consulting with the opportunity to scale their expertise and enhance Accenture's Tech Value capabilities, further benefiting clients seeking to optimize their technology investments.

Accenture, with its vast ecosystem and over 732,000 talented and innovation-led employees serving over 120 nations, is a global leader in driving digital transformation across industries. The company's focus on creating meaningful value quickly and at scale aligns well with Strongbow Consulting's mission of aiding organizations in seamless technology adoption and change management.

With the ever-evolving technological landscape, businesses face the challenge of adapting to newer technologies while effectively managing legacy systems. The addition of Strongbow Consulting's capabilities will empower Accenture to guide clients through complex infrastructure modernization programs, improving speed-to-market and agility for digital enterprises.

The acquisition also bolsters Accenture's position in the Technology Business Management space, allowing them to offer end-to-end lifecycle management solutions to clients. By Combining Strongbow Consulting's proficiency in infrastructure modernization with Advocate's strengths in TBMaaS, FinOps-as-a-Service, and TEM (Technology Expense Management), Accenture can provide comprehensive services to optimize technology investments and drive greater business value.

As with any acquisition, risks and uncertainties accompany the integration process, but Accenture's track record of successfully acquiring and integrating businesses demonstrates their capability to manage such challenges. The company remains committed to its culture of shared success and 360° value, ensuring lasting partnerships with clients, shareholders, partners, and communities.