Corporate leaders have access to more market data, analytics, and marketing tools than ever before, yet turning those resources into actual revenue remains remarkably difficult. Software can help design campaigns, personalize digital experiences, and track leads in real time, but it cannot explain why prospective customers lose interest or why sales teams struggle to move opportunities forward. For all the momentum around digital tools, growth still depends on anticipating trends, knowing how to appeal to the market, and building a disciplined marketing and sales organization.

These challenges have changed what organizations expect from marketing and sales advisors. Companies increasingly need experienced partners who can help them connect marketing strategy with technology, sales operations with analytics, and executive decisions with organizational design. Ultimately, their value is measured less by recommendation activity or presentation slides and more by whether their advice converts to enduring results.

To determine this year’s list, consultants and leaders were evaluated based on depth of specialized experience, advisory impact, industry influence, and leadership within their firm. The individuals recognized here represent some of the most notable consultants in the industry today. Please join us in celebrating The Top Marketing and Sales Consultants and Leaders of 2026.

Jason Weick
Firm: FTI Consulting
Title: Managing Director

Jason Weick is a Managing Director at FTI Consulting, where he helps senior executives, boards, and private equity-backed companies improve revenue growth, profitability, and commercial performance. His work focuses on go-to-market operating models, revenue acceleration, pricing and profitability, customer retention, sales enablement, pipeline management, sales forecasting, and marketing effectiveness.

Jason brings more than 20 years of experience across consulting and operating roles, with a focus on technology, media, industrial, financial services, and software companies. At FTI, he has helped build the firm’s Revenue Transformation practice and has led growth and cost transformation programs that have produced measurable value creation for clients, including more than $400 million in value creation for a product manufacturer and service provider and more than $100 million in impact for a global learning management SaaS company.

Before joining FTI, Jason spent more than 15 years at Diebold Nixdorf, most recently as vice president of sales strategy and operations for the global banking segment. In that role, he supported a multibillion-dollar business and helped shift the segment from a product-centric model toward a services- and software-led strategy. Earlier in his career, he held sales and sales operations leadership roles across North America and the Americas banking segment. Jason studied business administration, management, and operations at Walsh University.

Scott Sands
Firm: Simon Kucher
Title: Senior Partner

Scott Sands is a Senior Partner at Simon-Kucher, where he leads the firm’s Sales Effectiveness practice. Based in Atlanta, Scott advises executive teams on how to deploy sales, marketing, and service resources more effectively to drive profitable growth in complex global markets.

With more than three decades of experience in sales effectiveness consulting and commercial transformation, Scott’s client work spans the core mechanics of commercial performance, including sales strategy, customer segmentation, pricing, channel strategy, sales organization design, demand generation, territory design, incentive compensation, and commercial governance. He works with B2B companies across sectors including technology, life sciences, manufacturing, distribution, consumer products, business services, aerospace and defense, financial services, and telecommunications. Scott is also a speaker on sales effectiveness, incentive design, and commercial transformation.

Earlier in his career, Scott was managing director of commercial growth at The Riverside Company, where his work focused on operational value creation for midcap private equity portfolio companies. He also spent more than 11 years at Aon, where he led the firm’s global Sales Force Effectiveness practice, and held leadership roles at Watson Wyatt and Briggs & Sands Consulting. Scott holds a bachelor’s degree in electrical engineering and mathematics from Vanderbilt University and an MBA in marketing and organization effectiveness from The University of Texas at Austin.

Sean McDevitt
Firm: Arthur D. Little
Title: Partner

Sean McDevitt is a Partner at Arthur D. Little, where he leads the firm’s U.S. TIME and Private Equity practices. Based in Boston, Sean advises clients and investors across telecommunications, information technology, media, and electronics, with work spanning strategy, sales and marketing, investment due diligence, M&A, market entry, business expansion, and new venture development.

Over nearly 30 years, Sean has held both consulting and operating roles in communications and technology markets. At Arthur D. Little, Sean supports clients across the Americas, including the U.S., Canada, Mexico, South America, Central America, and the Caribbean. His background includes broad wireless experience in market entry and spectrum auctions, as well as work across cable, MSO, fiber, and business services markets.

Before joining Arthur D. Little, Sean was vice president of management consulting for North America at Cartesian, where he was responsible for approximately 150 staff and $30 million in revenue across the firm’s North American strategy and management consulting units. He previously held senior operating roles at 118218 Le Numéro France and 118//Media. Sean also serves on the board of the First Responder Network Authority, where he chairs the Finance and Investment Committee. He holds an MBA from Northwestern University’s Kellogg School of Management and a bachelor’s degree in classics and business economics from Brown University.

François Gaumond
Firm: Deloitte Digital
Title: Partner

Francois Gaumond is a Partner at Deloitte Digital and National Leader of Deloitte Canada’s Marketing Practice. He also leads the firm’s CMO Program, building a national community of marketing leaders and supporting CMOs as they navigate growth, transformation, and execution at scale.

François works at the intersection of marketing, data, technology, and AI, helping organizations turn marketing capabilities into measurable business value. His work includes martech transformation, Salesforce and Adobe implementation, customer data management, loyalty, hyper-personalization, automation, agentic marketing, digital growth strategy, and modern marketing operating models. He works primarily with CMOs, chief digital officers, chief data officers, and their teams, with deep experience across financial services and consumer industries.

Before joining Deloitte, François served as executive vice president and GM Toronto at Relation1, where he helped build the firm’s Toronto office and advised clients on data-driven marketing, personalization strategy, technology roadmaps, and implementation. Earlier, he led consulting services at Ideali Relationship Marketing + E-Commerce and worked as a project manager and web developer. François holds a master’s degree in electronic commerce from HEC Montréal and a bachelor’s degree in management information systems from Université de Sherbrooke.

Brian Goonan
Firm: EY
Title: Americas Sales Transformation Solution Leader

Brian Goonan is EY Studio+'s Americas Sales Transformation Solution Leader and a principal in the firm's Sales Transformation practice. Based in Chicago, Brian leads multi-year transformation engagements across sales, service, product development, and marketing functions throughout the Americas.

Brian’s work focuses on helping business-to-business organizations improve sales and service effectiveness through customer strategy, sales performance analysis, account coverage, sales coaching, social selling, organizational design, and role definition. Brian works primarily with industrial products, chemicals, agriculture, business services, and technology clients, helping them build stronger customer relationships through better sales and service experiences.

He has more than 20 years of management consulting experience developing and implementing strategic initiatives for Fortune 1000 companies. Before joining EY, he was vice president and account partner at eLoyalty Corporation, where he worked on call center operations, voice analytics, and customer interaction data. Earlier, he was vice president at Inforte, a customer strategy and technology firm focused on marketing, sales, and service transformation. Brian holds an MBA from Northwestern University’s Kellogg School of Management and a bachelor’s degree in accounting from Marquette University.

Charlie Hohenshelt
Firm: PwC
Title: Partner

Charlie Hohenshelt is a Partner at PwC Advisory, where he leads the firm’s NexGen Sales Practice. Based in Dallas, Charlie works with commercial leaders on sales and commercial transformation initiatives that bring sales, marketing, and service functions together to improve customer experience, strengthen sales performance, and drive revenue growth.

Drawing on more than 23 years of experience in sales and commercial transformation, Charlie’s work spans go-to-market design, sales effectiveness, compensation strategy, business process improvement, CRM-enabled transformation, analytics, and organizational change. Charlie focuses on helping companies create sales models that scale across business silos while aligning incentives, tools, and employee behaviors with customer needs and commercial goals.

Before joining PwC, Charlie held sales and product marketing roles in the technology industry, including positions at Transmeta, and co-founded a semiconductor manufacturers' representative firm. He also held leadership roles at PRTM Management Consultants and PwC's PRTM Management Consulting practice. Charlie holds an MBA in finance from the University of California, Berkeley's Haas School of Business and a bachelor's degree in electrical engineering from The University of Texas at Austin.

Kari Alldredge
Firm: McKinsey & Company
Title: Partner

As a leader of McKinsey’s consumer growth work in North America and its consumer insights efforts, Kari Alldredge advises consumer-facing companies on growth strategy, marketing, sales, pricing, transformation, and commercial excellence. She brings deep experience across food and beverage, personal care, household products, pet, foodservice, retail, and other consumer sectors.

Over more than 25 years with McKinsey, Kari has helped clients translate consumer behavior and market insight into growth strategy and performance improvement. She is also the global leader of ConsumerWise, McKinsey’s AI-powered consumer data and insights platform, which supports client work and thought leadership across the firm’s consumer practice. Her client experience includes enterprise strategy and operating model transformation for a $10 billion food company, commercial transformation for a large beverage company, and commercial integration for a multibillion-dollar consumer goods transaction.

Kari previously led McKinsey’s North America consumer transformation work and its global Commercial Excellence service line. She has also contributed to McKinsey’s external thought leadership, publishing, and digital marketing for the consumer practice. Kari serves on the board of trustees of the Minneapolis Institute of Art and holds an MBA from the University of Chicago and a bachelor’s degree in business economics from Colorado College.

Tim Knight
Firm: KPMG UK
Title: Partner

Tim Knight is a Partner and Head of Customer & Operations at KPMG UK, where he helps clients use customer, digital, and employee experience to support growth. Tim’s work spans customer analytics, experience design, sales transformation, service transformation, marketing transformation, and technology-enabled customer strategy.

He also leads KPMG’s global Customer Excellence Centre, which analyzes thousands of brands through the lens of customer experience, employee experience, and business performance. The center’s research focuses on the components of customer and employee best practice and helps organizations apply those insights to growth, acquisition, retention, and cost improvement. Tim is also responsible for KPMG Nunwood, the firm’s customer experience insights business.

Before joining KPMG, Tim was chief commercial officer at Nunwood Consulting, where he helped move the firm toward a more specialized customer experience research, consulting, and technology model before its acquisition by KPMG. At KPMG, he later helped integrate Nunwood into the firm’s broader management consulting business and build an end-to-end customer experience transformation capability. Tim holds a bachelor’s degree in philosophy from the University of Leeds.

Jennifer Friese
Firm: Protiviti
Title: Managing Director

Jennifer Friese leads Global Digital & Marketing Solutions within Protiviti Digital, where she helps organizations connect digital strategy, customer transformation, content, media, and experience platforms to growth. As a Managing Director at Protiviti, Jennifer works with clients on marketing strategies, customer-first solutions, creative and product development, and long-term brand performance.

Her background spans agency, consulting, and client-side leadership across brand strategy, integrated marketing, digital marketing, business development, account management, creative direction, and revenue growth. At Protiviti, Jennifer’s work includes digital business and marketing strategy, creative and product development, employee experience strategy, and customer transformation initiatives designed to strengthen brand, experience, and long-term performance.

Before joining Protiviti, Jennifer served as SVP and managing director at Rightpoint and chief revenue officer at Business Wire, where she led an integrated sales and marketing organization and managed global go-to-market strategy. Earlier, she was president of the West Region at SapientRazorfish, overseeing a multidisciplinary team of more than 400 across client engagement, media, creative, technology, strategy, and delivery. Jennifer holds an MBA from Willamette University and a bachelor’s degree in history from Whitman College.

Emily Helmke
Firm: Booz Allen Hamilton
Title: Senior Vice President

Emily Helmke leads global markets, sales, and go-to-market strategy for Enterprise Services within Booz Allen Hamilton’s Global Commercial business. As a Senior Vice President, Emily oversees sales leaders and account managers across industries and manages relationships with some of the firm’s largest enterprise clients.

Her work focuses on helping C-level executives transform technology and cybersecurity programs while communicating business impact to boards and other key stakeholders. Emily has spent nearly two decades at Booz Allen, with experience across both the firm’s commercial and federal businesses. Before moving into commercial leadership, she supported federal clients through IT workforce development and security initiatives in the civil sector.

Emily also co-founded and sponsors Booz Allen’s Commercial Women’s Community and is an alumna of Women in America, a professional development program focused on helping more women reach the C-suite. She holds a master’s degree from Columbia University and a bachelor’s degree in business administration and management from the University of Virginia.