Nordic, a health and technology consulting company, has announced the appointment of Rebecca Whaley as Head of Global Marketing. In this role, Whaley will lead the company’s marketing strategy with an emphasis on brand development, demand generation, and enhancing client engagement. She brings over two decades of healthcare experience spanning

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operations, consulting, sales, and marketing. Most recently, she held senior leadership positions at Altera Digital Health, formerly Allscripts, where she oversaw both sales and marketing. Her combined expertise in business strategy and healthcare positions her to strengthen Nordic’s market presence and expand its industry reach.

Steve Eckert, Chief Growth Officer at Nordic, welcomed her appointment, stating, “Rebecca has a rare blend of marketing vision and frontline sales experience, making her the ideal leader to help us amplify our voice in the market while strengthening how we engage clients and prospects.” Reflecting on her new role, Whaley said, “I’m excited to support our sales and delivery teams with new ways to generate demand, showcase client successes, and drive engagement throughout the customer journey.”

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